All right, Mike, I figured it would be a lot better to shoot a video to explain this than to try to do it over text. The subtlety in what you did, it wasn’t about the claims, it’s about the entire way the whole thing is framed, is what I was trying to tell you,

All right, so I’m sitting here trying to figure out Google and YouTube and all that fun stuff with ads and I got some pretty cool stuff that I’m doing here in campaigns that is enhancing the overall ecosystem of my entire marketing and advertising system that I’ve built online over the years. One of

In this tutorial, what I’m going to do is walk you through one of the common mistakes that I see people making with their split testing. All right, so there’s all this talk about split testing in the marketing community and very few people actually know anything about real split testing. Now, how can I